You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Internet.
ANA has found 180 results for you, in 286 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Digital dreams, digital nightmares

Digital dreams: we live in a bright, clean world where every need is served by technology. Everything is automated and personalised to individual needs. Intelligent networks have learned to anticipate needs, and our social lives are unbounded by...

Catalogue: ESOMAR Conference on Digital Futures 2005
Author: Ben Lovejoy
Company: KANTAR TNS Malaysia
March 1, 2005
×

Citation

Lovejoy, B. (2005a, March 01). Digital dreams, digital nightmares. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/digital-dreams-digital-nightmares


Research papers

What about senior consumers?

In the age of digital revolution there is a tendency to believe that computer science and new technologies only impact younger groups. Yet what happens with our seniors?The population aged 50 plus is currently the segment experiencing the highest...

Catalogue: ESOMAR Conference on Digital Futures 2005
Authors: Marta Belmonte, Marta de la Cruz
Company: Ipsos MRBI
March 1, 2005
×

Citation

Belmonte and de la Cruz (2005a, March 01). What about senior consumers?. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/what-about-senior-consumers-


Research papers

Caught in the web

Word of mouth has long been recognised as the most powerful form of communication and now the internet has dramatically increased the scope consumers have to transmit and to receive messages from trusted sources. Consumers are exploiting this in huge...

Catalogue: ESOMAR Conference 2005: Innovate!
Author: Gordon Pincott
Company: KANTAR TNS Malaysia
February 27, 2005
×

Citation

Pincott, G. (2005a, February 27). Caught in the web. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/caught-in-the-web-6568


Research papers

Steps towards a consumer-driven concept innovation machine for 'ordinary' product categories in their later lifecycle stages

This paper presents a research-driven approach to innovating product features in categories considered to be mature and low involvement.The approach begins with the identification of product features realizable by developers, works with consumers...

Catalogue: ESOMAR Conference 2005: Innovate!
Authors: Howard R. Moskowitz, Kjell Oksendal, Michele Reisner, Bert Krieger
Company: Moskowitz Jacobs Inc.
February 27, 2005
×

Citation

Moskowitz, Oksendal , Reisner and Krieger (2005a, February 27). Steps towards a consumer-driven concept innovation machine for 'ordinary' product categories in their later lifecycle stages. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/steps-towards-a-consumer-driven-concept-innovation-machine-for-ordinary-product-categories-in-their-later-lifecycle-stages


Research papers

Trading places

Using findings from a continuous survey amongst UK Internet bank customers and additional primary research conducted in December 2004, this paper aims to provide a unique insight into Internet banking in the United Kingdom.The paper reveals...

Catalogue: ESOMAR Conference on Financial Services 2005
Author: Quentin Ashby
February 1, 2005
×

Citation

Ashby, Q. (2005a, February 01). Trading places. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/trading-places


Research papers

Over the net

This paper will cover two key steps in US radio syndicated audience measurement. One step is the first use of the internet in a production environment for any step of the measurement process, specifically the consent stage of the survey. The second...

Catalogue: ESOMAR/ARF WAM Conference 2004: Radio
Authors: Ed Cohen, Barbara O'Hare, Lester Jones
June 17, 2004
×

Citation

Cohen, O'Hare and Jones (2004a, June 17). Over the net. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/over-the-net


Research papers

Webmeter™

Internet usage in the Netherlands is currently measured in two different ways: either by counting all page views of websites by the website owner, or, as a commercial service, by panel measurement that supplies information on page views and unique...

Catalogue: ESOMAR/ARF WAM Conference 2004: Online
Authors: Marion Appel, Enrico Verhulst, Rob Molenaar
June 14, 2004
×

Citation

Appel, Verhulst and Molenaar (2004a, June 14). Webmeter™. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/webmeter-


Research papers

Touchpoints II

The Touchpoints II Study, which seeks to understand what marketing factors have the most influence on a consumer's decision to purchase a product, reveals a continuing purchase process shift set in motion by the mass adoption of interactive media.An...

Catalogue: ESOMAR/ARF WAM Conference 2004: Online
Author: Kathryn Koegel
June 14, 2004
×

Citation

Koegel, K. (2004a, June 14). Touchpoints II. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/touchpoints-ii


Research papers

Measuring the complementary effects of online and offline media

Advertisers are increasingly integrating Internet advertising into their branding campaigns and engaging in research to help them understand how online and offline can be combined to create synergistic effects.Yahoo! and Dynamic Logic have partnered...

Catalogue: ESOMAR/ARF WAM Conference 2004: Online
Authors: Jeffrey Graham, Michele Madansky
June 14, 2004
×

Citation

Graham and Madansky (2004a, June 14). Measuring the complementary effects of online and offline media. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/measuring-the-complementary-effects-of-online-and-offline-media